As a small business owner, could getting too embroiled in the day-to-day work of your business harm its overall development?
Often, your time is spent working in the business and not on the business.
Yet, in order to grow from a small outfit to a successful, profitable company, and to make the transition from owner-worker to managing director or CEO, you need to invest time managing your business.
Below are a few tips to help you make the transition.
If you are a small business in New Zealand there’s a good chance that you travel for business. In fact, it’s quite possible that you travel a lot (on average kiwi businesses book at least 30 trips per year). But how do you make sure that you’re getting real value for your travel spend and how do you make your travel budget go further?
“A rose by any other name would smell as sweet.”
In one of Shakespeare’s most famous lines, he reminds us that a name really is just… a name.
But is a name more when it comes to business?
Let’s for a moment look at some of the perks of a smart business name.
Winter bugs can hammer a small business’s productivity, so it pays to help your people stay healthy — and to understand sick leave rules.
Sick leave absences cost the country more than six million work days throughout 2014 — an average 4.7 days for each employee — at a cost of $1.4 billion, according to the annual Wellness in the Workplace survey.
Whiteboards took up half of Wendy Fallow’s office. The operations manager of Clear Concepts, a customised glass design business, said her working life consisted of sticking cellotaped magnets on pieces of paper and talking on the phone to her seven mobile installers and sales reps.
I believe that a useful goal in marketing is to have people remember us positively. In other words we want them to be thinking and saying good things about our business as often as possible.
A recent High Court case shows companies need to take extra care when claiming their products are New Zealand made, an intellectual property expert says.
“The cheapest trainer in the world is too expensive if the client isn’t yet sold on your value” – Jon Goodman, Ignite the Fire.
Discrimination can happen in any area of the business, whether it be during the interviewing process or with current staff. This article aims to help employers and employees understand discrimination, how to identify it, and how to avoid it.
Word of mouth is one of the most powerful drivers of traffic and sales for retailers. According to McKinsey, it’s the primary factor behind 20 – 50% of all buying decisions and can influence purchases in ways that traditional advertising can’t.
Word of mouth is like the holy grail of marketing. And to help you tap into it, we’ve compiled some tips that you can put into action in your store.