Prevent the ‘lone wolf’ attitude

Many years ago, I was on lunch with two other techs when one asked, ‘Have you seen Tom around lately?’

Tom was a bit of a ‘lone wolf’ so it wasn’t too strange that we hadn’t run into him, but our manager had also requested a few times that we take his service calls.

I decided to call Tom to find out why he had been MIA for the past few weeks.

10 Tips for Coming Up With a Killer Business Name

“A rose by any other name would smell as sweet.”

In one of Shakespeare’s most famous lines, he reminds us that a name really is just… a name.

But is a name more when it comes to business?

Let’s for a moment look at some of the perks of a smart business name.